The AI Platform Powering the Next Generation of Smart Homes
iotty is building an AI-powered smart home platform embedded directly into the wall - combining luxury design, intelligent software, and infrastructure-level hardware that homes rely on every day.
By replacing traditional switches with beautifully designed, intelligent hardware, iotty creates a foundation for AI-driven living - enabling presence-based automation, energy optimization, and adaptive environments without hubs, rewiring, or behavioral change.
Invest Early
Ahead of Our Next Phase of Growth
More than 100,000 iotty devices are already installed in homes. This is not a concept. It is a proven platform, now entering its next stage of growth. Here’s what's coming next:
Traction and Validation
100K+
$13Mm+
75%+
4.8/5 Stars
$127B1
Technology Adoption in the Home Is Emotional
iotty’s design-first philosophy removes the tradeoff between form and function. Premium materials, modular faceplates, and minimalist aesthetics allow iotty to disappear into the wall while quietly powering the home behind the scenes. Design gets iotty into the wall. Intelligence keeps it there.

Built for Intelligence with Devices That Look as Good as They Work
iotty is designed as a modular, software-enabled platform. Hardware establishes the footprint. Software and AI expand what that footprint can do over time.
What makes us different:
Patented modular design for easy customization
Endless faceplate options (glass, ceramic, wood, and more)
Touch-sensitive controls with subtle lighting
App-based setup in minutes
Built to scale across homes, styles, and channels
We’ve Sold 100,000+ Devices and Generated $13M+ in Revenue
$13M+ total revenue
100K+ devices sold
70% gross profit margins
1,000+ verified 5-star reviews
Launched second-gen dimmable switch in 2023
4.8-star average from over 850 reviews
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What Customers Say
Rated 4.8 (1,000+ Reviews)








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Strong Projected Revenue Growth
We’ve averaged $2.7M a year in revenue since 2019. In 2026, we project over $10M in revenue. What’s even more impressive for investors is that our unit economics make us profitable on the first purchase.
75%+ gross margins
$408 average order value
$630+ 12-month customer lifetime value
$70 profit on the first order (after acquisition and product costs)
The Smart Home Market Is a $537B Opportunity
Today, the global smart-home market is worth $127B and is projected to reach $537B by 2030. With an average of 75 devices per home, there are billions of potential installation opportunities. That’s why leading players like Amazon, Google, Apple, Samsung, and LG are doubling down on connected home ecosystems. We’re proud to be carving our place in this future. And for our investors, that means real market momentum and the potential to scale with the biggest names in tech.




Patented & Modular Design Set Us Apart
We’ve designed a product no one else can replicate. Our patented modular system allows endless faceplate customization with minimal inventory, giving us a cost and design edge across every channel. Unlike other smart switches, iotty installs like a regular switch, requires no hub, and looks premium right out of the box.




Exclusive Bonuses
As a token of appreciation for your early belief, we’ve put together a tiered package of rewards for our investors during this opportunity.
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Led by Founders with 9-Figure Brand Experience

Edoardo Cesari, a visionary leader and cofounder of iotty, harnesses his extensive expertise in software development and Microsoft Azure. Under his guidance, iotty is revolutionizing the smart home industry with cutting-edge technology integration, making advanced home automation accessible and seamless.

Alberto Bacchin, co-founder and the technological mastermind behind iotty, leverages his profound experience in PCB design and hardware development from Alba Electronics. His innovative approach ensures iotty's products are at the forefront of smart home innovation and quality.

Bryan Welfel, a marketing maestro with a stellar track record in scaling digitally native brands, drives iotty's growth strategy. His adeptness at maximizing marketing ROl ensures that iotty's market presence is impactful and far-reaching, positioning the company as a leader in the smart home market.

Peter Welfel, an astute operator and strategic thinker, brings his extensive experience in digital brand expansion to iotty. As COO, he ensures that iotty's operations are not only efficient but also innovative, driving cost-effective strategies that fuel the company's rapid growth and market leadership.

John Colaneri, a nationally acclaimed designer and builder, brings his HGTV fame and practical expertise to lead iotty’s partnerships. He also leads Lilyshea LLC, a top design and construction firm. His client-focused approach and innovative vision make him a trusted leader where creative design meets precise execution.










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