We’ve Already Sold 100,000+ Smart Switches. Be Part of Our Next Stage of Growth.
We make smart switches and outlets that look as good as they work. That’s why we’ve sold over 100,000+ of them. But we’re just getting started. Our patented modular design allows for endless customizations, and we’re ready to launch a new smart outlet product. This is your opportunity to share in our growth.
Why Invest in iotty?
100K+
$13M+
75%+
Smart outlets
$127B1
Today’s Smart Home Devices Are Complicated and Ugly
Most smart switches force homeowners to choose between ease of use and beautiful design. complexity and aesthetics. High-end systems often require a hub, professional setup, or clunky devices that don’t fit modern homes. On the other end, cheap options lack durability and design appeal. It’s a tradeoff that keeps millions of homes from upgrading.

A Smart Switch That Looks and Feels as Good as It Works
Iotty makes smart switches and outlets that combine Italian design with app-based simplicity. They install like a regular switch and can be controlled with Alexa, Google, or Siri.
What makes us different:
Patented modular design for easy customization
Endless faceplate options (glass, ceramic, wood, and more)
Touch-sensitive controls with subtle lighting
App-based setup in minutes
Built to scale across homes, styles, and channels
We’ve Sold 100,000+ Devices and Generated $13M+ in Revenue
$13M+ total revenue
100K+ devices sold
70% gross profit margins
1,000+ verified 5-star reviews
Launched second-gen dimmable switch in 2023
4.8-star average from over 850 reviews
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What Customers Say
Rated 4.8 (1,000+ Reviews)








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Projected 2X Revenue This Year
We’ve averaged $2.7M a year in revenue since 2019. In 2026, we project over $10M in revenue. What’s even more impressive for investors is that our unit economics make us profitable on the first purchase.
75%+ gross margins
$408 average order value
$630+ 12-month customer lifetime value
$70 profit on the first order (after acquisition and product costs)
You’re Investing at the Perfect Moment — Right Before Our Next Launch
We’ve proven demand and profitability. Now we’re scaling across products and sales channels.
Here’s how we’re doing it:
The Smart Home Market Is a $537B Opportunity
Today, the global smart-home market is worth $127B and is projected to reach $537B by 2030, over 300% growth. With an average of 75 devices per home, there are billions of potential installation opportunities. That’s why leading players like Amazon, Google, Apple, Samsung, and LG are doubling down on connected home ecosystems. We’re proud to be carving our place in this future. And for our investors, that means real market momentum and the potential to scale with the biggest names in tech.




Our Patented & Modular Design Set Us Apart
We’ve designed a product no one else can replicate. Our patented modular system allows endless faceplate customization with minimal inventory, giving us a cost and design edge across every channel. Unlike other smart switches, iotty installs like a regular switch, requires no hub, and looks premium right out of the box.




How You Can Unlock Exclusive Investor Bonuses
As a token of appreciation for your early belief, we’ve put together a tiered package of rewards for our investors during this opportunity.
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Led by Founders with 9-Figure Brand Experience

Edoardo Cesari, a visionary leader and cofounder of iotty, harnesses his extensive expertise in software development and Microsoft Azure. Under his guidance, iotty is revolutionizing the smart home industry with cutting-edge technology integration, making advanced home automation accessible and seamless.

Alberto Bacchin, co-founder and the technological mastermind behind iotty, leverages his profound experience in PCB design and hardware development from Alba Electronics. His innovative approach ensures iotty's products are at the forefront of smart home innovation and quality.

Bryan Welfel, a marketing maestro with a stellar track record in scaling digitally native brands, drives iotty's growth strategy. His adeptness at maximizing marketing ROl ensures that iotty's market presence is impactful and far-reaching, positioning the company as a leader in the smart home market.

Peter Welfel, an astute operator and strategic thinker, brings his extensive experience in digital brand expansion to iotty. As COO, he ensures that iotty's operations are not only efficient but also innovative, driving cost-effective strategies that fuel the company's rapid growth and market leadership.

John Colaneri, a nationally acclaimed designer and builder, brings his HGTV fame and practical expertise to lead iotty’s partnerships. He also leads Lilyshea LLC, a top design and construction firm. His client-focused approach and innovative vision make him a trusted leader where creative design meets precise execution.










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